Amazon Prime Day 2023 will launch on Tuesday, July 11, less than a year since the last Amazon-specific deals event. And that can be a good thing for shoppers who face inflation-induced price hikes.
Finding real and meaningful discounts on quality, expert-vetted items is even more important amid the marketing hyperbole surrounding sales events like Prime Day. In fact, some discounts this July simply won’t be worth the spend. Wirecutter’s deep research, price tracking, and deals expertise will help you separate the real deals from the duds, whether you’re shopping early Prime Day deals from Amazon or at a competing sale from Target, Best Buy, and others.
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